Making a meme is a process of getting it exactly how you want it to be. Make sure you know these top 3 major tips for creating a meme.
Did you know that the average millennial looks at 20 to 30 memes per day? Moreover, on Facebook and Instagram, they yield 60% of organic engagement compared to regular marketing graphics.
Memes generate traffic in ways that few other methods can pull off. Good memes are liked, commented on, repinned, and shared at high levels. This is excellent for spreading social media content, thus increasing one’s traffic and influence.
Of course, to reap the benefits of using memes, you need to be making memes that are share-worthy and compelling. With that in mind, here are three tips for creating a meme.
1. Create Memes Relevant to Your Brand
Memes are not just for the sake of a laugh. The humor and creativity in memes are meant to tie back to something relevant such as politics, media, culture, etc. In your case, you need to make sure the content is relevant to your brand.
The brands that are most successful in using memes make them entertaining, relatable, and witty. And yet, they still manage to bring the message back home to what their service or product is all about. Click to see some great examples.
2. Good Meme Making Follows Trends
A process known as “memejacking” involves taking trending memes and altering them to add your own clever spin to them. By doing this, you use content that is relevant to many different viewers and make it focus on your brand in a unique way.
One meme that still continues to trend is the “One does not simply meme” featuring the character Boromir from The Lord of the Rings films. Many brands used the template for that meme to start making memes of their own that were clever and brand-centered. An example: “One does not simply drive home from McDonald’s without eating any fries.”
This sort of meme takes a fun trend and adds a clever and brand-centered spin. This is how you create likable and sharable memes.
3. Memes Must Look Professional
Memes are not that hard to make. But for some people, it seems like they are. If you struggle with photo editing and graphic design, this process can seem a bit daunting.
However, creating memes doesn’t require a Graphic Design degree. Adobe makes it remarkably simple by offering you a tool in which you are able to edit a meme template and add pictures, texts, and graphics to make it stand out. Check it out and start creating viral memes fast.
Creating a Meme
If you follow these tips for meme creating, you’ll find creating a meme to be an almost too simple task. Simple as it seems, it could very well end up being your greatest traffic generator.
Meme making is a fun and creative process that can yield excellent results. Start following these tips and watch your traffic and influence grow.
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